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#ProjectoftheWeek: Belk Headquarters

Wednesday, August 7, 2019   (0 Comments)
Posted by: Sandra Doherty
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Project: Belk Headquarters Renovation

Location::Charlotte, NC
Architect of Record: Little 

This renovation sought to transform this company from big-box retailer to retail fashion-house, starting with the headquarters. The greatest opportunity to impact the employee experience was a transformation to the dreary, mall-esque interior arcade. The hard, impenetrable edges of the original interior architecture created an institutional environment, unfit as a backdrop to fashion and design. By focusing on the underutilized commons, the design creates a cultural and built center, embracing the best of a rich, diverse community: vibrancy, interaction, and connectivity. The solution favors the unexpected encounter and is a catalytic force that brings people, possibilities and ideas together.

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